Almost every person who works hard for a whole week is looking for how to spend time on the weekend in an interesting and useful way. The entertainment business is a specific area that requires constant development from the entrepreneur and the implementation of new ideas in practice. What is meant? For example, if you have your own beer bar, then why not add the ability to sing karaoke in your establishment in the future, or offer original types of snacks. In this segment of the customer entertainment market, many entrepreneurs compete for the customer, as people often choose either the best or the cheapest.
The largest percentage of entertainment venues and complexes is dedicated to the business of entertaining children, it can be an amusement park, game rooms, various competitions and events that earn on ticket sales. This is a large part of the market and, as you know, they do not save on children, it is most profitable to start from scratch in the children's entertainment sector. For adults, there is also a whole entertainment industry: various bars, concerts, outdoor activities, excursions and more. Each of these areas requires its own characteristics for development and promotion.
One of the main advantages of this area of activity is the ability to work both in large cities and in the regions. For example, in a small town, this niche can be completely free, and you will be the first one who can organize everything and make good money on it. Yes, it is more difficult to attract a client there, but there is no competition either, you can slowly develop your business, improving it every year. And if you take a metropolis, then you need to run after modern trends, and people will choose where it is better, and you may not earn anything at all, budgets are needed there.
Here is a classification of the main categories of entertainment business ideas:
We have named the main directions of where you can make money on entertainment. In each of these categories, there are narrow niches, from which you can start and strive in the future to a full-fledged large-scale business. During the crisis, the demand for these services drops a little, and people start saving, it is important to predict this and also optimize business processes and try to reduce monthly payments. In this category of the site, we made a selection of working ideas in the niche of small entertainment business and tried to describe everything in as much detail as possible, with calculations and an assessment of profitability. We hope you find it useful. Read, comment and leave your feedback about this activity.
collapseOrganization of a children's business is a promising solution. Parents try to provide children with exciting leisure time. The business quickly pays off and brings a stable income. There are 2 directions for creating a business in the field of entertainment for children: the production of game goods, the provision of entertainment services.
The organization of a business for the production of goods for children's games will require significant investments: the purchase of equipment, the rental of premises, the salary of staff, the purchase of raw materials, materials, utility bills. But the risks are minimal.
Competition in the production of goods is low. Products of all price categories find their customers. Goods for games can be conditionally divided into groups:
The game goods business has a profitability of 15–20%. Large manufacturing enterprises receive more income due to economies of scale.
There are various ideas for organizing children's leisure. Unlike the production of goods, the organization of a business in the service sector requires a smaller amount of investment. Most entertainment services are provided by small businesses with small staff.
In order for the enterprise to quickly pay off and generate income, it is necessary to evaluate the following factors when choosing an idea:
Here are the most popular entertainment business ideas.
Business is seasonal. To provide rental services, they conclude a lease agreement for a land plot, purchase electric vehicles and protective equipment. The cost of rent will be 5-8 thousand rubles. In summer, the rental is open seven days a week, so at least two instructors are required. Daily wages can be set fixed or dependent on revenue.
The average price of a car is 12–25 thousand rubles, 5–7 pieces are required for rental. The cost of starting a business from 100 thousand rubles. You can increase the profitability of entrepreneurship by purchasing models of electric vehicles for different age categories, motorcycles, ATVs.
The payback period depends on weather conditions, the location of the rental, the cost of renting an electric car.
In winter, you can conclude an agreement with the owners of a large shopping center and provide rental services inside it.
You can install slot machines in the park, near schools, in shopping centers. The machines are:
For high profitability of the business, it is better to place several slot machines nearby. The entertainment area will be easier to notice, and the cost of renting land will not differ significantly.
The price of one slot machine is 30-150 thousand rubles. Fully automated machines do not require maintenance personnel. With an average workload, the business of installing slot machines pays off in one year. The specificity of the street location of machines is a high probability of their breakdown by unscrupulous citizens.
To minimize possible damage, you can insure your business.
All parents want to see their children graceful and plastic. The demand for dance schools is constantly growing. To run a business to open a school, you do not need to have special skills, and the profitability of the idea can be 40-50%.
A successful business in this area is possible only if there are qualified and friendly teachers who can captivate children. You need to start by looking for them. The school should be located near educational institutions, public transport stops. The premises are recommended to be rented with the possibility of redemption. At the beginning of the business, expenses will be required to equip the hall with mirrors and a machine tool.
Different dance directions will attract more students. It is desirable to conduct an advertising campaign. The cost of implementing a business idea to open a dance school will pay off in 9–12 months.
Business at amusement rides can have a different scale:
The choice of a specific idea of entrepreneurship is made on the basis of financial capabilities. The payback of a small amusement complex will be 3-6 months. Among the entertainment carousels there should be children's models, family and extreme ones. Take into account the capacity of the attraction, maintenance costs, external attractiveness and safety. When choosing entertainment complexes for business, you need to know the range of competitors so as not to purchase duplicate models.
Significance for the payback of the business is the arrangement of attractions: the most attractive ones should be located in the far zone of the park. The seasonality of the business is reduced due to the equipment on the territory of the park of children's cafes, indoor carousels, mini-cinemas, shooting galleries, and the provision of entertainment attractions for rent.
In continuation of the idea of a year-round entertainment business, skating rinks and equipment rentals, tubing tracks are opened in winter.
Business on inflatable trampolines does not require large investments. The cost of one product exceeds 50 thousand rubles. Trampolines of domestic manufacturers are more expensive than Chinese ones, but their quality is better.
Inflatable trampolines are made of high density PVC, equipped with an electric pump for pumping air. There are inflatable attractions for kids and schoolchildren. Quality trampolines are certified and safety tested. The business of installing an inflatable structure will require an area of 30–50 m2. The lease agreement is concluded with the owner of the land. It is recommended to install an inflatable attraction in crowded places, near shopping centers. 2 people are enough to service the trampoline.
The entertainment attraction is open in good weather seven days a week. The duration of 1 visit session is 10-15 minutes, the cost is from 100 rubles. During the season, you can fully recoup the costs and get a business income of 30 thousand rubles from one inflatable structure.
Entrepreneurship in entertainment is sure to become profitable. You just need to choose the right direction and place of the gaming business.
In this material:
Business ideas in the field of entertainment are so vast and diverse that if you set out to build your business on this, be sure that you will definitely succeed (Fig. 1).
Figure 1. Diversity of entertainment business ideas.
When starting your entertainment business, remember the main thing - this is a business that will bring you not only money, but also the joy of what you do. For, while making people happy, one cannot remain gloomy and gloomy oneself. So, when you take on an idea in the entertainment industry, get ready to have fun!
It will be of great help if you have an art education. This means not only a more subtle aesthetic nature, an innate sense of beauty, but you can also embody your ideas in drawings. You can attract investors.
Advertising is the engine of progress! And so that as many potential customers as possible learn about an interesting vacation, you should not skimp on advertising. An advertising campaign can be inexpensive, but extensive and versatile:
If you have a lot of ideas and you can skillfully convey them to a potential investor, then it will be easy for you to get money to implement it. The fact is that smart people understand that the entertainment business will bring money even in the most severe crisis.
Yes, maybe incomes will fall during a crisis, but with the right marketing, you will not become bankrupt. People will never be so mired in their problems that they forget about rest. And the harder it is, the more I want to break away from the gray reality at least for a while and just go with my family, for example, to a 3D cinema. So, if you have business ideas in the field of entertainment, feel free to get down to business.
If you haven't had many ideas of entertainment up until now, here are a few options that might spark your imagination. You may not choose anything suitable from the proposed list, but an idea, your own idea, must be born! After all, the main thing is to start. So, here is a little that is now popular with children and their parents:
There are thousands of ideas, as you understand, the main thing to remember is that no matter what you think of, no matter what business you start, you must register as an individual entrepreneur.
Get the appropriate code, register with the tax office. Otherwise, at any moment your business can be arrested, and you are fined, and where is the joy? So it's better to follow the law and sleep peacefully.
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