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» How to make money on children's entertainment. Business ideas in the field of entertainment for children

How to make money on children's entertainment. Business ideas in the field of entertainment for children

Entertainment business ideas. Everything that a person is willing to pay for to brighten up his leisure time and diversify his life.

We often write about interesting accessories for mobile phones on the site. In addition to various applications that expand the capabilities of smartphones, there have appeared on the market, for the phone, as well as a special one. However, the invention of Russian engineers from St. Petersburg will soon open up completely unexpected possibilities for our smartphones. Their new set-top box turns an ordinary mobile phone into a night vision phone.

Every person, from time to time, discovers that in his house a certain amount of things has accumulated that he no longer needs. Outdated clothes, gadgets, books, appliances, toys and photo frames lie like dead weight on the shelves, tormenting the owner. Throwing away is hard. Giving to charity or selling is troublesome. If only someone would come and take everything at once, preferably for money, or, well, simply, for a good deed. Businessmen Alexei Barinsky and Dmitry Ukhanov reasoned something like this when they launched the new service "Dump" in Moscow or the free removal of unnecessary trash.

Do not rush to strike out such a thing as barter from your lexicons. As practice shows, this type of mutually beneficial exchange can absolutely harmoniously fit into the framework of the 21st century. So, in New York, for visiting a fitness club, you can also prepare a room, in one of the French restaurants -, and in Scotland you can save on housing for. A new kind of barter from Transylvania is a little bloody, but serves a completely humane purpose.

The world's first virtual reality park, VOID, combined tactile interaction with external visualization to take the virtual world to a higher level. With the latest techno developments, virtuality in the VOID park promises to become even more “sharp” and full of emotions with full immersion in the invented world.

Children and their parents are fertile ground for earning. The former want entertainment, the latter are willing to pay for their children to have something to do. And children also need educational services, food, vehicles, etc. This is why services for children and business ideas related to children have good ROI and often "burn out" if the demand and the available supply are analyzed correctly.

Business ideas and children's entertainment

What is good about entertainment for a businessman is a wide selection of different options, both expensive at the launch stage and quite budget ones.

We list the classic business ideas for children in the field of entertainment:

  • Paid outdoor playground

Attachments: from 100 thousand to 500 thousand rubles per 100 sq. meters. The minimum specified amount of money is enough to equip the site with not the most expensive slides, swings, sandboxes, plastic toys. In some places, you will have to make flooring from soft rugs and artificial grass. Separately, it is worth calculating the lease of the territory (if you do not own a suitable plot of land located in a good place), the cost of fencing it, the cost of the observer. We must not forget about the benches for adults who will look after the kids. Payment can be charged for an hour, for half a day, for a whole day of stay on the site (with the right to free entry and exit on a paid day).

Business payback: if the site is located in a park or in a densely populated microdistrict of the city, then it will be able to receive an average of 30 children per day, at least twice as many on weekends. The ticket price will differ depending on the time spent on the site. On average, one child can receive 150 rubles. In total, even with the most modest calculations, the costs of 100,000 rubles will pay off in the first month, larger investments within six months. The business cannot be called 100% seasonal - if you put up awnings, you can ride slides and swings, as well as play in the sandbox, even in the cold season. Although the influx of children will be several times less than in summer.

  • Catching magnetic fish in the pool
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Organization of a children's business is a promising solution. Parents try to provide children with exciting leisure time. The business quickly pays off and brings a stable income. There are 2 directions for creating a business in the field of entertainment for children: the production of game goods, the provision of entertainment services.

What kind of game goods can be produced?

The organization of a business for the production of goods for children's games will require significant investments: the purchase of equipment, the rental of premises, the salary of staff, the purchase of raw materials, materials, utility bills. But the risks are minimal.

Competition in the production of goods is low. Products of all price categories find their customers. Goods for games can be conditionally divided into groups:

  • soft toys, used for home games, gifts;
  • themed toys: transport, dolls, railways, constructors;
  • board games: with cardboard cards, dominoes, checkers, chess, loto, puzzles;
  • accessories for sports games: balls, rackets, rollers, skates;
  • production of printed matter: magazines, books, coloring books.

The game goods business has a profitability of 15–20%. Large manufacturing enterprises receive more income due to economies of scale.

Directions of entrepreneurship in the field of leisure

There are various ideas for organizing children's leisure. Unlike the production of goods, the organization of a business in the service sector requires a smaller amount of investment. Most entertainment services are provided by small businesses with small staff.

In order for the enterprise to quickly pay off and generate income, it is necessary to evaluate the following factors when choosing an idea:

  • Place of business. For small towns, the types of services that children of any age can use are preferable: shooting galleries, skating rinks, attractions, trampolines, slot machines. In big cities, you can choose a narrowly focused gaming business: a children's beauty salon, organizing radio-controlled car races. Some ideas are not tied to a specific place, they turn out remotely: organizing children's online computer competitions, writing letters to children from cartoon characters, Santa Claus.
  • The level of income of families that the business will be focused on: open an inexpensive car rental or an elite children's riding club.
  • Competition. You should not create a second circus or puppet theater, it is better to install a trampoline or rides.

Here are the most popular entertainment business ideas.

Electric car rental

Business is seasonal. To provide rental services, they conclude a lease agreement for a land plot, purchase electric vehicles and protective equipment. The cost of rent will be 5-8 thousand rubles. In summer, the rental is open seven days a week, so at least two instructors are required. Daily wages can be set fixed or dependent on revenue.

The average price of a car is 12–25 thousand rubles, 5–7 pieces are required for rental. The cost of starting a business from 100 thousand rubles. You can increase the profitability of entrepreneurship by purchasing models of electric vehicles for different age categories, motorcycles, ATVs.

The payback period depends on weather conditions, the location of the rental, the cost of renting an electric car.

In winter, you can conclude an agreement with the owners of a large shopping center and provide rental services inside it.

Amusement machines

You can install slot machines in the park, near schools, in shopping centers. The machines are:

  • sports orientation (football, tennis);
  • rocking chairs for kids (horses, cars, rockets);
  • with various goods (watches, bracelets, jewelry).

For high profitability of the business, it is better to place several slot machines nearby. The entertainment area will be easier to notice, and the cost of renting land will not differ significantly.

The price of one slot machine is 30-150 thousand rubles. Fully automated machines do not require maintenance personnel. With an average workload, the business of installing slot machines pays off in one year. The specificity of the street location of machines is a high probability of their breakdown by unscrupulous citizens.

To minimize possible damage, you can insure your business.

Dancing school

All parents want to see their children graceful and plastic. The demand for dance schools is constantly growing. To run a business to open a school, you do not need to have special skills, and the profitability of the idea can be 40-50%.

A successful business in this area is possible only if there are qualified and friendly teachers who can captivate children. You need to start by looking for them. The school should be located near educational institutions, public transport stops. The premises are recommended to be rented with the possibility of redemption. At the beginning of the business, expenses will be required to equip the hall with mirrors and a machine tool.

Different dance directions will attract more students. It is desirable to conduct an advertising campaign. The cost of implementing a business idea to open a dance school will pay off in 9–12 months.

attractions

Business at amusement rides can have a different scale:

  • a park for a small town on an area of ​​1-2 hectares, the number of carousels - 5-8;
  • classic stationary park, area 2–4 ​​ha, attractions – 15–25 pieces;
  • amusement parks with an area of ​​10-20 hectares, include a water park, artificial reservoirs with an entertainment zone.

The choice of a specific idea of ​​entrepreneurship is made on the basis of financial capabilities. The payback of a small amusement complex will be 3-6 months. Among the entertainment carousels there should be children's models, family and extreme ones. Take into account the capacity of the attraction, maintenance costs, external attractiveness and safety. When choosing entertainment complexes for business, you need to know the range of competitors so as not to purchase duplicate models.

Significance for the payback of the business is the arrangement of attractions: the most attractive ones should be located in the far zone of the park. The seasonality of the business is reduced due to the equipment on the territory of the park of children's cafes, indoor carousels, mini-cinemas, shooting galleries, and the provision of entertainment attractions for rent.

In continuation of the idea of ​​a year-round entertainment business, skating rinks and equipment rentals, tubing tracks are opened in winter.

Inflatable trampolines

Business on inflatable trampolines does not require large investments. The cost of one product exceeds 50 thousand rubles. Trampolines of domestic manufacturers are more expensive than Chinese ones, but their quality is better.

Inflatable trampolines are made of high density PVC, equipped with an electric pump for pumping air. There are inflatable attractions for kids and schoolchildren. Quality trampolines are certified and safety tested. The business of installing an inflatable structure will require an area of ​​30–50 m2. The lease agreement is concluded with the owner of the land. It is recommended to install an inflatable attraction in crowded places, near shopping centers. 2 people are enough to service the trampoline.

The entertainment attraction is open in good weather seven days a week. The duration of 1 visit session is 10-15 minutes, the cost is from 100 rubles. During the season, you can fully recoup the costs and get a business income of 30 thousand rubles from one inflatable structure.

Entrepreneurship in entertainment is sure to become profitable. You just need to choose the right direction and place of the gaming business.

I recently found out about an English family who set up a real amusement park on their farm (and called it Mountain View Ranch, his website mountainviewranch.co.uk):

This park occupies 100 acres of land (404 thousand square meters). More simply, this area can be represented as a huge square with sides of 636 meters.

There is just nothing in this area of ​​wild land.

There is sand and benches under umbrellas from the sun:

There are wild thickets of shrubs between which you can walk.

On the forest trail (as well as on a special track) you can ride a segway:

Although you can ride segways everywhere in this park:

There is entertainment for all ages, especially for children (after all, families come here). You can ride simple horses:

And you can climb on rope structures:

There is also just a slide here:

Necessarily - a place for making a fire and archery:

There is a petting zoo where, in addition to pigs and rabbits, you can see chickens, kids and horses:

For children, fairy trails with a magic tree are laid:

fairytale characters:

and living fairy tale characters:

You can find even more photos, as well as information about the entertainment offered in this park, on the Facebook page: facebook.com/thecentreofadventure/ (by the way, she has a lot of likes, which indicates the popularity of this park, despite the children's age of the business).

You can watch a purely childish look at entertainment in this private park in this video:

For tired visitors, a married couple will offer relaxation in spacious lounges (there, in addition to armchairs, sofas and tables, there are books and board games):

And for those who are hungry - a huge dining room:

Judging by the size of the dining room, there are a lot of guests here. Business is booming. And this is not surprising (although it is surprising that it has developed so quickly in just two years of existence). I looked at the prices of a private amusement park - they are more than modest - only 3-4 pounds per person (for staying in the park for a whole working day - from 9 am to 5 pm).

True, you have to pay for some rides. For example, the cost of passing a rope attraction is 13 pounds for two people. Segway rides cost £25 for 50 minutes.

The park also accepts group and corporate applications. It also allows you to celebrate birthdays on its territory (for a fee).

In the coming year, the entrepreneurial family plans to build another treehouse, some wigwams and add some adventure trails.

If you look at this business from the outside, then it does not involve a large amount of financial investment (well, except for paying for land, of course. But land outside the city should not be particularly expensive). Especially at the very beginning of development.

Bringing sand, building simple attractions and wooden benches with awnings is not difficult at all. At first, you can prepare a place for small companies and gradually acquire new attractions and new entertainment venues. This is not for you to build Disneyland - everything is much simpler. But it also generates income.

Because people love to relax. Moreover, they like to relax unconventionally - not in sanatoriums and city parks and squares, but in the wild, by the fire and the wigwam. Outdoors and away from the hustle and bustle.

Moreover, this private park is not located near London or another major English city. It is located a few kilometers from the small town of Caerphilly. Here's what the area looks like through Google's eyes:

I got acquainted with the entrepreneurial history of this English family. First (in 2004) they created a children's cafe. Then, in 2009, they organized a children's play center in the city of Cardiff (300 thousand people):

This play complex occupies a smaller area. It has both outdoor and indoor play areas. Therefore, it works in any weather, at any time of the year. It has approximately the same principle of charging fees - for entry. The pleasure costs from 6 to 7 pounds per child (depending on the day of the week). And you can also stay in it all day - from 10 am to 6 pm.

And so, probably, when the entrepreneurial couple realized that the business was going well, and felt the strength to create an even larger similar business, they decided to open a similar family amusement park on a larger area (she, however, had to borrow money from investors; but since she had already proved her entrepreneurial viability, investors gave money without a scratch).

Therefore, if you are not sure about the future success of your enterprise, do not immediately take on a large scale. Create something smaller and less expensive. Try your hand at the chosen business area with minimal investment.

I also think that the success of a business depends not only on entrepreneurial experience, but also on the chosen field of activity. It is not in vain that the above-mentioned family of entrepreneurs chooses businesses related to children - it is interesting to them and succeeds. It’s not a fact that you will succeed (perhaps because you don’t like children).

Moreover, you need to start with a smaller business in the chosen area in order to understand:

Is this your topic?

- Do you know how to run a business?

Therefore, this type of business, of course, is not for everyone (as well as any type of business). But I personally really like the idea. I would love to go to this park with my kids.

If we learn how to create such amusement parks in our cities and villages, our people will be able to organize organized recreation in nature not only during holidays and holidays, but simply on weekends or in the middle of the week. Children run and run away. Adults will have a rest and breathe in the native fresh air - for a moderate fee. Benefits for everyone.

Regardless of the area in which the population of Russia is employed, everyone has a need for recreation and entertainment. Therefore, the entertainment business will never lose its relevance. But the most important thing is to choose the right or form a business idea that will generate income. They can even be very profitable, but before their implementation, it is necessary to conduct a market analysis.

Entertainment business ideas - the most relevant and profitable

Starting any business should be with choosing a business idea and registering an enterprise. Drawing up a business plan with a calculation of expenses and future income will also be an important step in the work.

Advice: Before opening any business, it is necessary to analyze its profitability. The best option would be to contact the experts for this.

Laser paintball

Laser paintball is a kind of paintball that does not require you to buy paintballs and get your clothes dirty. In addition, unlike the usual familiar game, this one does not need instructors, since the registration of defeats is done automatically using a computer. The opening of such an enterprise will be especially profitable in tourist areas, so this idea can be easily implemented as one of the Krasnodar Territory.

Segway rental

Segway is a new generation scooter that has recently gained great popularity among fans of progressive technology. Such a device provides fast movement with less energy and time, ease of operation, environmental friendliness and no noise.

The cost of one device on two wheels can range from 10 to 100 thousand rubles. To organize a rental business, you will need at least 2-3 Segways. The place for rental, as a rule, is chosen crowded - recreation parks are perfect for this. Special premises are not required for this, and you can store the devices even at home. Such an idea will fit as one of the simplest.

trampoline park

How to make money in a crisis? It is unlikely that it will be difficult if you decide to open a trampoline park. On the one hand, in difficult times, any entertainment business is risky, but, oddly enough, trampolines have been and will be popular in the near future. Moreover, there are trampolines for both adults and children, their cost will also depend on the purpose. You can register a business as an individual entrepreneur, and sell it in recreation parks.

Mobile planetarium

An interesting entertainment business idea for parents and their children involves the purchase of a frame made of light-alloy materials and an investment of 100 to 200 thousand rubles. The diameter of the dome, as a rule, reaches 5 meters, the height is 3 meters. This device can be installed both indoors and outdoors. From the equipment you will need a fan for quick inflation of the planetarium, the inner shell of the dome for projection, the fabric dome itself, and chairs for spectators. For showiness, you can purchase or tailor-made special astronaut costumes.

Skate park

The popularization of outdoor activities and sports in Russia is gradually raising them to a new level. For this, grounds are being built and rebuilt, sports equipment is being purchased and installed. Meanwhile, skate parks can be especially popular, because they install special equipment for skateboarding and provide free use of the territory, when it can be difficult to skate like in ordinary parks.

It is best to install appropriate platforms in the center or near it. The park can be both indoor and outdoor. In this case, the first option is better, since it will be in demand in the winter. In order to open the park, it is necessary to develop its plan and approve it from the architects and the cadastral chamber of the city. Equipment can be offered as additional services, so the popularity and significance of the enterprise will increase significantly.

climbing wall

For several years now, the climbing wall has been one of the most popular places for a pleasant pastime. On climbing walls, you can just get an adrenaline rush, or you can prepare for climbing a real mountain. Climbing walls today are of three types: children's, entertainment and sports. The least expensive are children's, the most expensive in terms of organization are sports. Depending on the composition and configuration, they are divided into modular (assembled in a special room) and mobile (assembled in 2-3 hours and consist of portable structures). In addition to the basic structures, it is necessary to purchase special equipment: safety devices (helmets, ropes, cables), gymnastic mats, and various consumables.

Advice: and children's, and entertainment, and sports installations can be combined in one building, but in different rooms. So the popularity and demand of the enterprise will increase.

House with the ghosts

Along with various quests, various "panic rooms" have been very popular for several years, which become more and more realistic over the years. Scenery and installations can be supplemented with computer special effects and actors. The most important thing is to remember that the more realistic the atmosphere in such a “haunted house” is, the more real emotions visitors will experience and the more popular the site will be. The main expenses for opening a business will be the cost of renting and repairing premises, as well as decorations.

Aerodynamic tube

Before opening a business with, you need to weigh the pros and cons. Firstly, the installation itself can cost from 50 thousand to 1 million dollars, and secondly, since its maintenance is very expensive, the time spent in the wind tunnel will also cost a lot for those who wish. It is not advisable to open an enterprise in small towns. The cost of a wind tunnel depends on the dimensions of the apparatus and on the country of manufacture. Domestic products are cheaper than imported ones. In addition, pipes can run on electricity and fuel.

Where to get money to start a business?

The easiest way to get money to run an entertainment business is to earn and save. But if this is not possible, you can consider one or more of the other available methods:

  1. Take a loan from a bank. The difficulties of this method are that it is quite difficult to get a large amount.
  2. Find a partner. A business partner can be a friend, friend or relative. The most important thing is that he has the opportunity to invest money. However, there can also be several partners - it all depends on the scale of the business.
  3. Find an investor.
  4. Get government subsidies. To do this, you will need to develop and present a well-written business plan.
  5. Starting a related business that does not require investments. Having earned and accumulated a certain amount in such an enterprise, you can change the scale and direction. It is also possible to implement a conceived business idea, but in small volumes, and gradually expand activities.